A recent study conducted by Jungle Scout reports that many consumers prefer to support small and local businesses for their holiday shopping. 20% reported they will buy holiday gifts from indie stores, up from 10% last year. The report ranks independent retailers in 4th place for in-store shopping, surpassing Costco, Walgreen's Best Buy, Sam's Club, Macy's and Home Depot.
The article shares 53% of consumers bought online from independent stores on Small Business Saturday as reported by ...
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With our retail members in the throes of the holiday season, it was nice to read an article by Retail Dive providing some insight into Q4 2022. Retail Dive, a retail industry publication, informs readers that big-box stores share much of the same friction as our indie retailers do. I appreciated the acknowledgement that independent stores may feel disruptions quicker and may even have an edge on providing a more superior customer experience to gaining loyalty. The good news is that there are ...
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